How Patient Personas can drive Market Expansion for Pharma

Are you looking for…

patients before they are diagnosed?

ways to close the $150 billion gap caused by patient non-adherence?

evidence to persuade HCPs to prescribe your drug?

The pharmaceutical industry is continuously searching for new tools, insights, assets that will expand new and current markets and contribute to its commercial success.

SCIO Health Analytics’ Patient Personas combines the values of medical and prescription claims, socioeconomic, and patient behavioral data to help you penetrate new markets and to grow existing ones.

Join this webinar to learn how SCIO’s Patient Personas can help you to:

  • Quantify market potential within a given region.
  • Assess patients’ risk and impactability scores.
  • Identify undiagnosed patients at a zip/post-code level, thereby expanding market opportunities for your company AND your targeted healthcare professionals (HCPs).
  • Increase compliance through better patient and HCP messaging and education.


John Pagliuca, Vice President, Life Sciences, SCIO Health Analytics

Mark Feeney, Life Sciences Solution Consultant, SCIO Health Analytics

Reserve your spot today!

Can't attend? Get the recording instead.

* We can use your email to send webinar reminders and information. We will not share it with any third party. You can opt out of our communication at any time.